While I have established many web based branding outlets, I have yet to bring these to avatars inside of Second Life. With my personal branding board, avatars can learn a lot more about Matthew Ixito. My personal branding board links avatars directly to my twitter page and this very blog. Eventually the board will link avatars to the Sparkz Matchmaking blog that is still being planned out. The links are not working yet, mostly because I still do not understand how to work with scripts inside of Second Life(or anywhere for that matter). My overall goal for this 'inworld' personal branding strategy is to earn a good reputation amongst fellow avatars. Through social media outlets such as facebook I have built up a good reputation amongst my peers. Now I am attempting to build that same reputation inside of Second Life. I believe that through exciting tweets and blogposts I can earn other avatars trust. If they trust me, then they may begin to trust anything I am affiliated in. This can bring great rewards for Sparkz Matchmaking. We are selling relationship, so why not develop a good relationship with the Second Life community. Virtual dating is a touchy subject, and I believe trust is the most important factor in becoming a successful dating service. For now, fellow avatars can follow me on twitter and here on blogspot through my personal board 'inworld.' Above is a picture of my board. Feel free to check it out for real(or virtually depending how you think) inside of Second Life at the RIT island.
