Week 1: Session 1: The First Class

Coming into this class, I had no idea what to expect other than we will be using Second Life. Professor Hair went over the course with us and laid out what assignments we will be required to complete. However, we did not go over the components of the assignments so I still do not know how I will “commercialize a virtual world.” That doesn’t mean that I’m not excited, and it seems like Professor H. is even more excited for us. This class is brand new, one of a kind, and a class that has gained the attention of much of the business school. Even outside medias have recognized this innovative experience for RIT students. Every session is just about two hours long, and other than going over the syllabus, there was not much to be done in session one. The entire basis of the class is using the program Second Life, but in this session we did not go on to Second Life. A combination of research papers, business plans, and personal online branding will be the criteria by which the students are judged. Learning a lot about Internet marketing last quarter with Professor H. will surely give me a leg up in Commercializing Virtual Worlds. I fully expect this class to give me the same priceless learning experience that came from Internet marketing.