
This weeks blog analyzes a community in Second Life. While doing some research, I came upon a list of the most popular islands on Second Life. I decided to visit an island called PhatLand. While the island offers a bunch of things, the main attraction is the dance club. I walked around the island for a little bit, not really noticing anything special, and except for the occasional person, there was no real traffic in terms of avatars. That is, of course, until I entered the Phat Cats Club. I dont think I was dressed properly. The club featured a long spiral staircase entrance. It took about 15-20 seconds just to find my way into the grand entrance. While entering, there was a greeter who welcomed every avatar into the club personally. An interesting thing I noticed was that for returning avatars, the greeter made sure to say that they are happy you are back with us. Not only do they welcome you, they somehow remember you. This happened quite a few times, so it was not a fluke. The club was mostly dancing and socializing. I observed many couples, dressed in full suits/dresses. The scene looked like it was a wedding. I began talking to some people, but all the responses I got were invitations to dance. It seemed like this was a place to find somebody else to interact with. Whether it be talking or "virtual" contact, the avatars here were looking for a partner above anything else. The whole place was well decorated. This seemed to be a very high end club. I was wearing a black t-shirt with jeans, probably not the proper attire. While you may not identify this as an actual community, I got the sense that the avatars here were frequent visitors. Almost like everybody knew everybody. Comments such as "Hey (x name), nice to see you again!" were common.